What The Pug | cuddle sessions with pugs!

What The Pug is a unique and delightful spot for anyone who loves pugs or simply wants a fun, heart-warming experience with dogs. Located in a vibrant Haji Lane shophouse painted a deep purple, this café welcomes you into a cosy, playful environment filled with around 12 resident pugs of different ages, sizes and personalities. As soon as a session begins, the pugs — who’ve patiently waited behind a gate — are released all at once, and they excitedly scamper toward you, ready for cuddles, playful zoomies or gentle snuggles.

Each visit is organised as a 45-minute session, giving you time to meet, pet, play with and cuddle the pugs. Your session includes a complimentary drink and a souvenir Polaroid photo with your favourite pug — a sweet keepsake of your visit.

The atmosphere is friendly and relaxed. Some pugs are lively and love to run around and play, perfect if you’re up for some energetic fun. Others are older and more chilled — great for cuddles and a calm experience.

Visiting What The Pug is ideal for those looking for something different from a regular cafe. It’s not a spot where you bring your own pet; instead, you come to enjoy time with the café’s resident pugs. Because of the controlled sessions and limited number of spots per time slot, the experience remains intimate and not overwhelming — good for pet lovers, families, couples or friends looking for a unique outing.

Booking ahead is essential as they control the crowd to ensure the pugs are comfortable. Each slot is limited in numbers, and they start on time — arriving late may mean you lose part of your session.

All in all, What The Pug delivers a fun, feel-good experience that’s all about dogs, cuddles and good vibes. If you love pugs, or just want to spend some quality time with adorable, friendly dogs, this café is a must-visit on your Singapore pet-friendly adventure list.